Keeping in regular touch with your clients, customers, leads, suppliers and prospects is absolutely vital for every business.
You have to keep in touch with your clients now more than ever. If you're not keeping in touch with them on a regular basis, you can be certain that someone else (usually your competitor) is. Don't leave this to chance. Make regular contact with everyone you know and you will soon reap the rewards.
Keep in touch with your customers and clients about changes in your specialist service area and your industry sector. Inform them about changes in your company, new team members, updated services, new products, special offers, seasonal announcements and so much more...
There are so many things that you can say to your customers and clients. Write articles about specialist areas, give hints and tips to your clients. Just added an event or training course, then tell everyone.
Never assume that your customers, clients and prospects know everything about you - they don't
Never assume that they are visiting your website to check up on what you are doing - they aren't
You need to be proactive by pushing an email to them to keep them informed.
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